Retail Operations

Retail Operations

Karel van Donselaar
Assistant Professor
SCIENTIFIC DIRECTOR

Retail is the sale of goods and services to the end-user. The retail industry includes for example supermarkets and fashion stores. Retail operations is concerned with the management of retail stores and includes deciding on the store layout, planning the assortment of products to sell, managing the inventory, pricing the products, hiring personnel, advertising, etc.

E-Retail

Barcode Retail

E-retail is the sales of good and services to the end-user online. E-retail operations, or E-tailing is concerned with the management of online retail stores and includes some extra challenges such as designing the website, analyzing click pattern data and tailoring the assortment to the individual customer.

Key Topics

Here are examples of the research questions we try to address:

  • How to design a replenishment system for a retailer that can manage all product groups using simple procedures and with as less parameters as possible?
  • What is the right assortment for a retailer?
  • What is the right retail supply chain for a product?

Achievements

Researchers in the retail operations lab work with companies such as Sligro (including Emte), Ahold (Albert Heijn) and Lekkerland. More examples of research within our lab can be found below.

 

Rob Broekmeulen
Assistant Professor
SCIENTIFIC DIRECTOR
Jan Fransoo
Professor
SCIENTIFIC DIRECTOR
Jiwen Ge
PhD Student
SCIENTIFIC DIRECTOR
Christopher Mejía Argueta
Post-doctoral researcher
SCIENTIFIC DIRECTOR
Karel van Donselaar
Assistant Professor
SCIENTIFIC DIRECTOR

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Our lab is involved in a number of (in-company) graduation projects of Bachelor and Master students. Some interesting, recently performed projects are:

Currently our lab is involved in the following (joint) research & development projects. These projects are usually conducted in collaboration with other universities and companies. Contact our us if you are interested in teaming up for a new project proposal.

  • A growing logistics problem is the supply of various retail stores in the Dutch city centers. Parties with all sorts of interests are involved here. Municipalities want their city centers to be low on traffic and keep the inconvenience from trucks to a minimum for the shopping public. Stores no longer want stock, but the ...
  • This challenging project is an initiative of Modint: the retail-supplier organization with around 800 members, representing ca. 75% of the Dutch fashion and textile sector and a total freight budget of over 1 billion Euro. Cities are more and more congested due to an overload of (freight) transport movements. On a daily base, individual shops ...